NFL Sunday Ticket To Apple TV+ May Be Done Deal

[{"selector":"#anim-691ff424-1c2f-44e4-860f-d73d365fd735","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-4979c70e-2f9d-4867-9ebc-1ae1fccb3b81","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Apple is said to be a "front-runner" in the competition for the NFL Sunday Ticket package, according to several publications.

[{"selector":"#anim-a1e691a0-7aca-4e7f-8ab5-acbf9c1660d5","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-4da4451d-d6c2-41b1-b5dd-12893a7dc49a","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] This would bring out-of-market NFL games to Apple TV+, and according to a new story, Apple and the NFL may have already reached an agreement.

[{"selector":"#anim-095392e4-d997-4505-9c8d-9290ef9c9be7","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-69547252-97f4-4eee-9157-801291c439bc","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] This comes after Apple's successful foray into live sports with the launch of Friday Night Baseball on Apple TV+ earlier this month.

[{"selector":"#anim-7462fd1a-8d88-496e-8007-59e0bb2c351a","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-d797585e-5e7f-46e9-8cd9-e81ee14223b6","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] NFL Sunday Ticket is an out-of-market sports package that broadcasts regular season NFL games every week, as we've previously explained.

[{"selector":"#anim-9b473199-12fb-438f-a16f-47ab555b75aa","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-e9db6d3f-20df-4fb6-b39c-170083145f32","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] DirecTV presently owns the rights and sells season bundles ranging from $290 to $400.

[{"selector":"#anim-a688d5d1-fdb2-4dd9-89f9-3a63a956c39f","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-01afee6e-078d-4dd0-8e5b-802b6da381b4","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] However, DirecTV's rights to Sunday Ticket expire at the end of the 2022-2023 NFL season, and the company is unlikely to renew the agreement.

[{"selector":"#anim-0d5e6786-232a-452f-b079-9179a7de0755","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-ce6cc7cf-b4bb-408b-830b-c51e38095c2c","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] According to reports, DirecTV pays the NFL an average of $1.5 billion each year for the NFL Sunday Ticket rights.

[{"selector":"#anim-f9dfe091-6bea-457c-a60a-b850ad055d7d","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-7925f922-c422-41cc-8171-7792d10c3c73","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] According to a rumour from February, Apple and Amazon were the "front-runners" for getting the NFL Sunday Ticket rights for the 2023 season.

[{"selector":"#anim-472e8b53-bb71-4f7c-941c-b7851c4a7423","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-3c15a162-e325-4bd3-b8fb-bcc3b9400dbd","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] The NFL is anticipated to earn more than $2 billion per year from a partnership with a streaming service like Apple TV+ or Amazon.

[{"selector":"#anim-bd9b390f-e1a6-42e8-bb87-0dd4ca5f6cd8","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-d92ea4d7-ffeb-469d-adeb-ce8ff99b8a7c","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] According to a new story from Puck News, NFL Sunday Ticket is "Apple's to lose."

[{"selector":"#anim-e6957f8d-eeed-4379-ae74-2d8dbdeee12f","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-259f2893-1fd0-44fe-ac53-ffabeea07b66","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] While this has yet to be confirmed, it appears like Apple has high hopes for bringing live sports on Apple TV+.

[{"selector":"#anim-31935f36-3b3c-43c8-bf97-edd70b6fd1c4","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-3f99eee8-55c0-4bba-95d9-9a217ac86b16","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Just this month, the firm announced a partnership with Major League Baseball to provide Friday Night Baseball to Apple TV+ exclusively.

[{"selector":"#anim-a8080efa-11b6-41a2-8188-af29605597e3","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-c402ad4e-867a-4c0b-9f3c-45ce317f797e","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] A deal with the NFL for Sunday Ticket, on the other hand, would be a significantly bigger commitment than Apple's MLB deal.

[{"selector":"#anim-b6ff8c4d-1fa4-46df-b5d9-ade188892fdd","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"both"}] [{"selector":"#anim-524e1d81-1375-4aa6-8654-bce592fa2732","keyframes":{"transform":["scale(0.3333333333333333)","scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] Apple is said to be paying roughly $85 million per year for Friday Night Baseball on TV+, compared to the rumoured $2.5 billion per year for Sunday Ticket.